Eledo is a tool that saves its users time (and sanity) by removing repetitive tasks from their workflow. The super smart automated PDF generator allows users to connect Eledo directly to their workflow and auto generate fully designed and branded PDFs as they input data into their CRM or software.

Problem: As a fresh company, Eledo had only an in-house designed logo and no brand strategy.

Solution: A brand (and strategy) aligned to Eledo's users that stands out, aiming to pave the way for future growth.

Dunclyde created a great design - it was better than I expected. Their work was amazing. They are a hardworking team that brings results.

Lubos Husivarga - Eledo's founder


Working in close collaboration with Lubos (Eledo's founder), we crafted a brand that would appeal to Eledo's future and existing users.

The process covered three in-depth stages:

  1. Strategy - here we discovered Eledo's user base and defined who would use Eledo.
  2. Development - crafting a brand and visual language that would show the world what Eledo does, in a way users can identify with.
  3. Design - the logo, brand, illustrations, visuals and home page design came together ready for Eledo's next stage of growth.


The key feature illustrations reinforce Eledo's brand image and visualise the main benefits.