Eledo

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Brand

Working in close collaboration with Lubos (Eledo's founder), we crafted a brand that would appeal to Eledo's future and existing users.

The process covered three in-depth stages:

1. Strategy - here we discovered Eledo's user base and defined who would use Eledo.
2. Development - crafting a brand and visual language that would show the world what Eledo does, in a way users can identify with.
3. Design - the logo, brand, illustrations, visuals and home page design came together ready for Eledo's next stage of growth.

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‍Illustrations

The key feature illustrations reinforce Eledo's brand image and visualise the main benefits.

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